Nov/Dec 2021 RMM

Member Profiles Who’s Who in Reverse Mortgages Member News Ashley Smith Receives Woman of Influence Award Ashley Smith, vice president of mar- keting at Finance of America Reverse (FAR), received HousingWire’s 2021 HW Woman of Influence award. “As vice president of mar- keting at FAR, Ashley Smith has fundamen- tally transformed the company’s market- ing structure,” according to HousingWire . “While many in the industry were caught off guard last summer over changes in guide- lines from Google and Facebook regarding ad-targeting permissions, Smith’s digital-first experience gave FAR a competitive advantage. By maximizing a behavioral targeting strat- egy based on research-backed attitudinal segmentation, Smith was able to maintain cost-efficient marketing activations and sustain FAR’s success in driving leads.” Melissa Macerato Recognized With Powerhouse Award Melissa Macerato, executive vice president of sales and marketing at Longbridge Financial, was recognized by Next Mortgage News as a Powerhouse Award winner for 2021. Next says Macerato and other award recipients recognized a challenge or problem in their companies or in the industry, then took the initiative to improve it. “I take pride in my role in shaping the growth and development of our organization. As one of three senior partners leading an organization that has nearly doubled in size in the last year, it has given me immense joy to offer meaningful work about which our employees can be passionate,” says Macerato. “At Longbridge Financial, we have created career paths for talented individuals, preparing them to be future leaders in our expanding industry.” Robinson Joins AAG as Acting President and COO Ed Robinson, a mortgage industry and U.S. Army veteran, joined AAG as acting president and chief operating officer (COO) responsible for managing the day-to-day operations and profit and loss, according to an internal announcement from AAG CEO Reza Jahangiri that was shared with Reverse Mortgage magazine. Robinson brings 30+ years of experience he gained while running the mortgage business for Fifth Third Bank and USAA and through leadership positions with PHH Corporation, Genworth Financial and General Electric. Most recently, he served as COO of Genesis Financial Solutions. Robinson also served for 17 years in the U.S. Army, as a team leader, operator: Special Operations, where he was part of a small, elite Long-Range Reconnaissance (Airborne) team. “Through my many conversations with Ed, he impressed me as a purpose-driven leader who understands mortgages,” says Jahangiri. “I believe he will be a true asset to AAG and a great fit with AAG’s culture and executive leadership team.” Mr. Cooper Sells Reverse Servicing Portfolio Mr. Cooper Group Inc. has entered into an agreement for the sale of its reverse mortgage servicing portfolio, operating under the Champion Mortgage brand, to Mortgage Assets Management LLC (MAM) and its affiliates. Upon the close of the transaction, which is subject to regulatory approvals and other closing conditions and is expected prior to year-end, MAM and its affiliates will assume Champion’s reverse portfolio and related operations. The terms of the transaction have not been disclosed. Allegiant Reverse Services, a division of FNC Title Services, LLC Allegiant Reverse Services, a division of FNC Title Services, LLC., is a full-service title and settlement company with a national footprint. Our seasoned staff is regarded as the most knowledgeable and professional team in the industry. Additionally, we are backed by the top two underwriters in the nation. Fidelity National Title and First American Title provide the comprehensive coverage, stability and security our borrowers and lenders deserve. This along with our steadfast dedication and loyalty to the reverse mortgage industry continues to make us the partner you can depend on. Megan Hafenstein, Vice President megan@allegiantreverse.com • 844-808-8299 • allegiantreverse.com American Advisors Group (AAG) AAG is dedicated to helping older Americans find new ways to fund a better retirement through the responsible use of home equity. As the nation’s leader in reverse mortgage lending, AAG offers a suite of home equity solutions – including federally-insured Home Equity Conversion Mortgages, traditional and proprietary mortgages, and real estate services – that are designed to give seniors a better financial outcome in retirement. AAG is a proud member of the National Reverse Mortgage Lenders Association (NRMLA). To learn more about AAG and reverse mortgage loans, please visit the company’s website at www.aag.com/ wholesale. Tabatha Addison, Vice President, Business Development & Training taddison@aag.com • (866) 964-1109 • www.aag.com/wholesale Bay Docs, LLC Bay Docs has been servicing the reverse mortgage industry since 1994! We added our Reverse Express reverse mort- gage Loan Origination System to our products in 2008. We support both the Home Equity Conversion Mortgage (HECM) program and Proprietary Reverse Mortgages. Our goal is to provide the best customer service in the industry and to ensure that all your reverse mortgage needs are met. Megen Lawler, Chief Executive Officer mlawler@baydocs.net • 415-408-5135 • https://www.baydocs.net Celink Celink, as the nation’s leading subservicer of reverse mortgages for almost two decades, is the subservicer of choice for the nation’s largest reverse mortgage lenders as well as new market entrants seeking to expand their operations into servicing and securitizations. With operations in both Austin, TX and Lansing, MI, Celink is a Ginnie Mae approved Participation Agent and Subcontract Servicer for the HMBS program as well as a Moody’s approved servicer of reverse mortgages (“SQ2” rating). Celink’s innovative servicing platform, ReverseServ, is fully scalable and supports numerous proprietary reverse mortgage products in addition to the HUD HECM program. Contact: Ryan LaRose, Chief Client Relations Officer 517-321-5491 • www.celink.com Finance of America Reverse LLC FAR is the nation’s #1 Wholesale Reverse Mortgage Lender* and Innovation Leader, bringing first-to-market opportunities to independent orig- inators across the country. Our suite of proprietary products include Jumbo and LOC offerings, and FAR’s partner platform Xcelerate supports education, marketing, and sales so that our partners can help Americans get to work on retirement. *Since December 2011. Based on trailing 12 months’ endorsement volume. Source: Reverse Market Insight. Jonathan Scarpati, VP 516-445-9465 • jscarpati@fareverse.com • www.farwholesale.com Ashley Smith Profiles of Member Companies 34 REVERSE MORTGAGE / NOVEMBER-DECEMBER 2021