Nationwide Full-service title & settlement services. Accurate closings that leave your senior borrowers happy! Experienced Seasoned experts matched to the unique needs of your transaction. Hassle Free Assistance & 1-on-1 training every step of the way. AllegiantReverse.com Toll Free: 844.808.8299 Reverse Done Right. of one paragraph. We create new content for CLTC®. We do webinars. I speak at all their conferences. We have immersed ourselves in that community. It’s now possible to have more informed conversations with our clients about long-term care, should the topic come up, and long-term care professionals better understand reverse mortgages. That’s the perfect marriage. RM: Who sponsors the CLTC®? SS: It’s called the Certified Long-Term Care [program]. The parent corporation is the Institute for Divorce Financial Analysts®, or IDFA®. The IDFA® also has the CDFA®, or Certified Divorce Financial Analysts® professional designation. These are financial advisers who specialize in “silver” or senior divorce. They’re forensic accountants. They take care of the financial aspects of divorce. RM: The past few months have been challenging for many companies given the rise in interest rates. What changes have you implemented, or contemplated, to continue growing? SS: We’re doubling and tripling down on supporting our PRMI branch partners by providing them an avenue to diversify their product offerings and to do so with confidence through leveraging the resources of the reverse mortgage leadership team and ultimately helping them to produce and to originate more reverse mortgages. We’re creating more content. We’re enhancing our sales training. I’m committed to getting out and visiting with all of our branch partners, getting into their branch, hearing them out, listening to their struggles and providing them with an avenue to diversify and increase their business and supplement their loan production with more reverse mortgage production. Like any company, we’re cutting costs. We’re looking at everything holistically from the top down. We’re using this opportunity to ensure that we are well-positioned to achieve the goals set forth three years ago when I joined PRMI—and, that is, we’re steadfast in our commitment to being a Top 10 or Top 5 reverse mortgage lender. We’re making all the appropriate cost-cutting measures and doubling down on our efforts to support our branch partners to help us achieve those goals. Editor’s note: Since this interview, Steven Sless left Primary Residential Mortgage, Inc. in December to become chief operating officer at Trius Lending Partners, a Marylandbased private finance, commercial and hard-money lender for real estate investors. From the Top REVERSE MORTGAGE / JANUARY–FEBRUARY 2023 13
RkJQdWJsaXNoZXIy MjQ1MzY1