By Edward Seiler, PhD For older adults, determining the best place to live includes both affordability and location. The two considerations are not independent. We all need access … more Why Transportation Costs Should Be Part of the Borrower Conversation
Marketing / Origination
One Reverse Jumps Into the Proprietary Arena
This week, One Reverse Mortgage’s President and CEO, Gregg Smith, announced his company’s new proprietary product, Home Equity Loan Optimizer (HELO). The product is currently available through One … more One Reverse Jumps Into the Proprietary Arena
Now on Facebook: What is a Reverse Mortgage?
Watch and share this brief video introduction to reverse mortgages on NRMLA’s Facebook page. The 86-second video links to NRMLA’s consumer education website www.reversemortgage.org. A version of “What is a Reverse … more Now on Facebook: What is a Reverse Mortgage?
It’s not time to get out of the business; it’s time to get out and talk to more people
It was part pep talk, part information sharing. For almost two hours, a panel of veteran loan originators spoke to attendees of NRMLA’s 2018 Eastern Regional Meeting in … more It’s not time to get out of the business; it’s time to get out and talk to more people
NRMLA Article: Reverse Mortgages Can Help Caregivers Pay for Parents’ Long-Term Care Needs
As part of our ongoing consumer outreach efforts, NRMLA distributed a feature article that helps educate families who are struggling to pay for their parents’ homecare needs about … more NRMLA Article: Reverse Mortgages Can Help Caregivers Pay for Parents’ Long-Term Care Needs
Be Careful With Your Marketing
The Consumer Services Division of the Washington State Department of Financial Institutions (DFI) has charged a reverse mortgage lender with false, deceptive and misleading advertising practices. The Statement … more Be Careful With Your Marketing
NRMLA Answers Top Reverse Mortgage Questions in Kiplinger’s
A new advertorial from NRMLA, “Today’s Reverse Mortgages: Flexible, With a Lot of Built-in Protection” will appear in the October 2017 issue of Kiplinger’s Personal Finance magazine, a … more NRMLA Answers Top Reverse Mortgage Questions in Kiplinger’s
NRMLA Member LogoMembers Only
NRMLA has developed the following Member Logo that you can use on your business cards, web site, and other marketing materials.
Turning Leads Into Applications
Over the past couple of years, the reverse mortgage industry has seen an influx of “lead generation” companies to assist lenders with their marketing efforts.
Webcast Video: Using a Reverse Mortgage to Buy a Home
Last week’s webcast on HECM for Purchase coordinated by NRMLA, and hosted by the National Association of REALTORS®, can be downloaded and shared with your Realtor friends. NRMLA … more Webcast Video: Using a Reverse Mortgage to Buy a Home